Tuesday, January 23, 2018

Blockchain takes on ad fraud and the Google-Facebook duopoly - The Drum


The Drum

Blockchain takes on ad fraud and the Google-Facebook duopoly
The Drum
But there is one innovation that has real potential in the marketing world of 2018: blockchain. Two recent events have bolstered the technology. In late 2017, the WPP-owned agency Mindshare announced a partnership with blockchain protocol Zilliqa to ...



from blockchain - Google News